international
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domestic PRODUCT premieres
High-Impact Debut Executions
I contributed to, as well as led, the public relations teams responsible for numerous high-impact multi-million dollar debut moments for Toyota and Lexus, including those for Camry, C-HR, Corolla, FT-4X, TRD Pro, among others.
I wrote executives’ speeches; briefed them before, during, and after engagements; and served as their liaison from start to finish.